Clients tell us they like our clear, practical & straightforward advice based on a real understanding of the way their businesses and markets work.

Piran Partners was founded in 2005 with the objective of adding lasting value to our clients’ businesses through providing clear, practical and straightforward advice.

We offer a full range of services to help clients at all stages of their growth, including business strategy, customer-centric proposition design, commercial analysis, programme delivery, service improvement and technology scouting.


  • INDEPENDENT We are truly independent, always acting in your best interest.
  • EXPERIENCED We like to be considered industry practitioners rather than consultants. All of our staff have considerable industry experience, at least 10 years, many have considerably more.
  • COMMERCIALLY FOCUSED Which comes through a certain maturity of experiences, both good and bad of actually running businesses in this sector. Our clients appreciate our pragmatic, down to earth approach which is always driven by the underlying financial numbers.
  • ADDING REAL LASTING VALUE We aim to add real lasting value to your business, normally this is through the creation or improvement of a real business. We don’t just provide reports or workshops – we add real value.


Meet our team of experienced industry practitioners.


Erick O'Connor

Erick O'Connor

Managing Partner

Piran’s founder has more than 30 years’ experience working in the TMT sector, consulting with some of the world’s leading brands on strategy, business development, new propositions and change management.

He was COO, and founder of DotDash, the first pan-European MVNO for enterprise customers, and held senior roles at Inktomi (Yahoo!), Motorola and Cable & Wireless.

Erick has an MBA from the University of Bath and a BSc in Electrical and Electronic Engineering from City University, and is a Member of the Institution of Engineering and Technology.

Scott Gibson

Scott Gibson

Partner & Head of Solutions

Highly focused and commercially minded, Scott Gibson leads Piran Partners’ innovative Solutions business focused on delivering emerging and trending products and services to the IT and telecoms sectors.

Prior to Piran Partners, Scott worked in various telecommunication roles with BT, O2 and Daisy Telecom focusing on fixed-mobile convergence, smart data and MVNOs.

Today, Scott continues to forge strong relationships between vendors and solution providers helping clients spot their potential.

Tim Evans

Tim Evans

Partner & Head of Programme Delivery

An experienced and versatile consultant who has over 20 years experience delivering complex mobile, mobile virtual network, telecoms retail and financial services programmes and projects on behalf of blue-chip clients worldwide.

Tim was part of the team that launched and subsequently developed the new offers for MVNO Mobile by Sainsbury’s, a joint venture with Vodafone.

Tim has a BA in Psychology from Newcastle University, is a PRINCE 2 practitioner and Member of the Chartered Institute of Marketing.


James Gray

Associate Director: Marketing

James Gray has over 30 years of experience working in the telecoms industry and is an expert in marketing, subscription-based business models, CRM, direct and indirect channel management.

As Head of Wholesale Marketing for Vodafone he was responsible for launching the Asda, Lebara, CPW, TalkTalk and BT MVNOs and was Marketing Director for Mobile by Sainsbury’s and CMO at iD Ireland.

Today, working with Piran, James continues to work with some of the world’s leading brands on their mobile marketing plans.

John O’Gadhra

Associate Director: Service Delivery

An experienced senior consultant with strong client-facing skills and significant international consulting experience and people management credentials.

With a business background spanning the telecommunications, finance, energy and pharmaceutical industries, John leads on the creation, delivery and assurance of service management strategies and offers.

John is Prince II, Managing Successful Programmes (MSP), ITIL and 6-Sigma accredited.

Anna Parcell

Associate: Proposition Development

Anna is an experienced marketeer with 15-years of extensive experience in designing and delivering customer propositions, go-to-market strategies, marketing campaigns, customer segmentation and research.

Anna has previously worked for organisations such as BT, Vodafone, and Sainsbury’s in senior proposition and marketing roles.

Recent consulting engagements include segmentation and proposition development for clients in the technology, utility and mobile sectors world-wide.

Tim Haysom

Associate: Technical Assurance

At the forefront of new technologies and products in the telecoms and Internet industry, Tim is a consultant and evangelist with over 30 years’ experience in senior marketing, strategy and technology positions.

Tim led cross industry projects with the GSMA, OMA, ETSI, 3GPP and OMTP, and continues to work with engineers, marketeers and at senior levels within the mobile telecoms industry.

In recent years, Tim has worked with mobile developers and their communities, evangelising and commercialising new technologies.

Christopher May

Associate: Technology Design

Highly focused on delivery, Chris has 20-plus years’ experience in the mobile telecommunications industry with a deep understanding of the technology eco-system and how to specify and deliver high quality solutions supporting differentiated customer propositions.

Chris held senior management positions at Vodafone, undertaking technical acceptance, procurement and supply chain management of all converged products.

Today, with Piran, Chris continues to deliver significant added value on behalf of telecommunication, media and technology clients.

Christopher Telfer

Associate: Technology Design

Chris is a highly skilled mobile communications technical design authority having worked at Vodafone, Panasonic Mobile and Ericsson on their handset and device strategies.

At Vodafone, Chris managed the delivery of devices for their 4G and voice over wifi launches, working closely with suppliers on design, configuration and defect resolution.

With Piran, Chris works alongside some of the most interesting government and telecommunication clients to ensure the successful introduction of their new products and services.

Barry Foster

Associate: Business Support Systems

Barry is an experienced fixed and mobile billing and collections specialist, with significant experience of capital, cash and risk management on behalf of retail and enterprise-focused organisations.

Barry’s operational experience and expertise ensures that solutions are delivered to meet user requirements and to exceed their expectations.

Educated to MBA level, he has 25-plus years experience in the telecommunications sector, combining strong commercial acumen with ‘hands on‘ team and project leadership.

Chris Bevan

Associate: Business Analyst

Chris is a highly experienced business analyst who has worked on major projects in the retail, telecommunication and utility sectors for large companies such as Hutchison Three, Vodafone, Telefonica 02 and British Gas.

Chris possesses a particular strength in scoping and documenting business requirements, helping clients establish their target operating models and delivering business transformation through addressing people, systems and processes.

Chris is ISEB accredited and a 6-Sigma Black Belt and a British Computer Society Chartered IT Professional.

Andy Dewhurst


Andy spent more than 25 years with Tesco. As the CEO of Tesco Telecoms and Tesco Mobile, and previously the Founding Director of Tesco Bank, he has created some of the world’s leading Retailing Services businesses.

His early career was spent in the core Tesco business holding various Director level roles. Today Andy helps start-ups grow into highly profitable organisations.

He is a member of the Institute of Directors and actively involved in fundraising with Action Medical Research.