Brexit. Or the ‘B-Word’ as it is becoming more commonly known, given its capacity to fracture friendships, induce hysterical newspaper reporting, and see polite dinner parties descend into finger-jabbing and Vol-Au-Vent throwing. It seems these days the ‘B-Word’ has...
Where do the challenges lay in the MVNO market? All successful MVNOs share a number of common traits: a deep understanding of their customers, a focus on costs, plus ownership of the key customer ‘touchpoints’ allied to a viable network partnership model. However the...
MVNOs have been successful in unlocking underserved markets segments and offering choice and innovation to customers. Today there are over 1000 MVNOs serving approximately 138 million customers. But worldwide, and especially in the mature markets, they are under real...
Sky has confirmed its adding mobile to its current product mix in the UK, launching an MVNO with O2 in 2016. With over 5 million customers and, according to the company, 40% of them already taking all three product (TV telephony and broadband), adding mobile to the...
